Highland Residential named 2018 finalist for Residential Sales team of the Year!
I am delighted to announce that Highland Residential has been named as one of 3 finalists shortlisted for Residential Sales Team of the Year at this year’s Herald Property Awards taking place late September.
Our application to the category was made on the back of all the hard work and fantastic results achieved in our first year of trading as an official estate agent and more importantly our innovative approach to a very established, highly competitive and somewhat volatile market place.
This business was developed from insights gleaned from our involvement in the affordable/shared equity housing market. Many people on a low income, who had been fortunate enough to secure their own home, were often finding that they were stuck, unable to move on when their home was no longer suitable for their needs or requiring to relocate for other economic reasons. It was evident that the offering from traditional property solicitors and the then established ‘high street’ estate agents were not catering for this market.
We launched the Highland Residential estate agency service just over 1 year ago, offering a tailored service to this market. Making moving home affordable, as well as having a positive impact on the wider housing market by freeing up affordable homes for first time buyers; critical to the general housing market.
The results have far exceeded our expectation; in the year April 2017 to March 2018 market stats from Rightmove show that Highland Residential achieved a 5% market share, based on sales agreed statistics, we outperformed the local competition with regard to the average number of property on-line views for listed properties per day and more importantly, due to the dedication and professionalism of Highland Residential Property Manager, Louise Cook and her team, Highland Residential sold properties faster than any other Highland based estate agent. Fantastic results, whatever the outcome of the awards in September! We have our fingers crossed.
Business Development Manager